Small Business

Unity Dance Studio

Software that grows with you

“Reckon just made things a lot easier and a lot faster.”

Sophie McClellan

Ellalong community hall close up

โ€œI hope our story influences younger people to start up their own business and not be afraid of the admin side of things.โ€

Sophie McClellan

INTRODUCTION

Doing what you love for work

Sophie McClellan has loved dancing since she was three years old, and after graduating from high school in 2024, she turned her passion into a business with Unity Dance Studio. Based in Ellalong, just outside of Cessnock, Sophie saw an opportunity:

โ€œEllalong is quite a small town, and there’s not a lot in the way of after-school activities. Having a dance studio was a way to have something local for the kids and people around here.โ€

Opening the studio just made sense for Sophie, though the transition has been an adjustment.

โ€œI teach dance because it’s what I love to do. I’ve been dancing my whole life. So coming to work doesn’t really feel like work; it’s just something that I enjoy doing. But being young and a business owner at the same time, three months after graduating high school? Itโ€™s been quite the shock.โ€

THE CHALLENGE

Finances overload

When Sophie started her business, she quickly learned that the administrative and financial side of running it was time-consuming.

To keep up, Sophie used Excel to invoice out to customers, but found that it wasnโ€™t good enough:

โ€œThere were a lot of things happening at the time, and we were actually doing invoicing just through Excel, which just took forever to doโ€

Sophie knew that if she was going to keep on top of things, she needed a system that was easy to use, saved time and scaled with her business.

Sophie McClellan profile

โ€œRunning a business and doing the finances can be overwhelming when lots of things happen all at the same time.โ€

Sophie McClellan

Sophie Out Front Of Dance Hall

โ€œReckon in is really quick and easy, so I can put my time and energy into doing lesson plans and actually focusing on the students.โ€

Sophie McClellan

OUR SOLUTION

โ€œReckon allows me to be fully present to run my business and teach danceโ€

With Reckon, Sophie saves time on her admin while keeping her finances in check, so she can get paid for what she loves doing.

โ€œWhere doing invoices through Excel took up to two weeks, with Reckon, I can get them done in no time.โ€

Sophie is happy where she is now that she has software that backs her up, and she canโ€™t wait to continue taking her business to the next level.

Logo banner in dance studio

ABOUT THE CLIENT

About The Unity Dance Studio

Located in Ellalong, nestled in the Hunter Valley landscape, the dance studio is a business that operates with the community in mind. Sophie teaches dance not only to the school kids in the area but also to locals of all ages.

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