How to create a fantastic business culture
The ‘culture’ of a business is one of those seemingly intangible factors of our working environments which is often paid mere lip service. While business culture may be an equivocal term which is often hard to pin down, it’s a phenomenon that’s exceptionally noticeable –…
Small business ideas that are killing it in 2021
Are you cogitating about starting a business but unsure of your idea’s chance of success? Maybe you’re looking for something full time or you just want to launch a side hustle to pursue in your spare time? Let’s look at some of 2021’s strongest small…
Easy productivity mistakes and how your business can avoid them
Guest post by Kayleigh Alexandra at MicroStartups Productivity is the engine of business success. Regardless of whether you provide a service or sell products, your continued operation depends on the consistency and quality of your output. Unless you’re somehow achieving world-changing innovation (which is very…
4 interesting IP infringement cases. What can you learn?
No matter whether you’re at the helm of a small business with a few employees or the CEO of a multinational behemoth, Intellectual Property (IP) is a serious matter. Protecting your own IP while avoiding infringements on another entity’s IP is the name of the…
Best ways to show off your portfolio online
Whether you’re behind the wheel of your own creative business, hopping on the freelance train or pursuing a side hustle – you’re going to need an online portfolio to show off your creations. You might be a graphic artist, writer, photographer or engaged in a…
Social media marketing trends to watch in 2021
Social media has evolved from chatting with friends and into a business engine capable of marketing, selling and advertising. In 2021, there’s plenty of social media trends to take advantage of otherwise you could be left behind. This evolution and expansion of social media’s capabilities…
How to gain and retain email subscribers
While email marketing may seem like it’s been eclipsed by more novel forms of digital marketing, such as social media, the humble email still holds a place as an important pillar in any businesses’ marketing mix. But here’s the clinch. Anyone who has experience in…
7 ways to stand out as a freelancer
Freelancing is an excellent side hustle or replacement for a full-time gig. But do you know how to stand out from the existing and growing crowd of other freelancers? Whether you’re monetising your hobby or striking out on your own freelancing career, the one barrier…