5 ways to grow your business with video
This blog was written by the team at Vidico. Vidico are a Melbourne-based video production agency that produces stunning visual content for large brands and innovative tech startups. Creating video content is perceived as time consuming and using too many resources, so it gets placed…
How to avoid business failure in 7 steps
Yes, success is the primary goal when you start a business. Because of course it is. But let’s be real – business failure is an unfortunate outcome that could happen to any entrepreneur. Business failure can stem from a number of factors: a poor business…
How to easily manage a side hustle
Say you have a great full-time job. It pays well, it provides regular benefits and supports your life and family perfectly. But what if you have a niggling idea you’re really into and want to start a business? It’s been squatting there in the corner…
The best cameras and microphones for remote work and content
If your professional life hasn’t been flung into cyberspace of late, you’re a rare creature. If you’re running your business, freelance gig or personal life through remote software and hardware, you should be considering the quality of your setup, no? In previous years, getting by…
How to motivate your employees
Employee motivation is something any business owner can take for granted. We often get to focused on figures, hours, deliverables and cashflow, with little attention left for the less tangible aspects of our businesses which aren’t as easily quantifiable. One of the less visible aspects…
The 3 most creative marketing campaigns we’ve seen
It’s time to push the boundaries of your average marketing campaign. Quality marketing doesn’t need to be a carbon copy of safe ‘best practice’. Sometimes the true rewards go to the brave and creative souls who peek over the heads of their competitors and do…
3 ways to optimise your online store and make more sales!
Converting visitors into customers is essentially your sole mission when running an online store. You weren’t born yesterday and, of course, you knew this. But have you thoroughly and forensically examined your website and business model to ensure the best chances of making money at…
Indoor activities to help you deal with cabin fever
Cabin fever is no joke. Ever seen The Shining? We don’t want any ‘Here’s Johnny!’ moments going down in your living room. With a larger and larger percentage of Aussie workers confining themselves indoors and working from home, there’ll be considerations of wellbeing that go…