{"id":264009,"date":"2023-06-27T12:35:11","date_gmt":"2023-06-27T00:35:11","guid":{"rendered":"https:\/\/www.reckon.com\/nz\/?page_id=264009"},"modified":"2025-01-30T18:14:41","modified_gmt":"2025-01-30T06:14:41","slug":"profit","status":"publish","type":"glo","link":"https:\/\/www.reckon.com\/nz\/glossary\/profit\/","title":{"rendered":"What is profit?"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;4.27.2&#8243; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; custom_padding_phone=&#8221;0px||||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.27.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;table-contents&#8221; _builder_version=&#8221;4.23&#8243; background_color=&#8221;#f4f4f4&#8243; custom_padding=&#8221;25px||25px||true|false&#8221; sticky_position=&#8221;top&#8221; sticky_limit_bottom=&#8221;section&#8221; sticky_position_tablet=&#8221;top&#8221; sticky_position_phone=&#8221;none&#8221; sticky_position_last_edited=&#8221;on|desktop&#8221; pac_dcm_carousel_specific_module_num=&#8221;0&#8243; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.23&#8243; text_font=&#8221;||||||||&#8221; global_colors_info=&#8221;{}&#8221; background__hover_enabled=&#8221;on|desktop&#8221;][\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; pac_dcm_carousel_specific_module_num=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Definition description + related terms&#8221; _builder_version=&#8221;4.27.4&#8243; header_2_font_size=&#8221;32px&#8221; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;26px&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Your profit is the money you\u2019re left with after deducting your business expenses. When your business generates revenue and then accounts for all debts and outgoings, the cash you take home is your profit.<\/p>\n<p>However, it\u2019s not always such a simple calculation. There are three main types of profit: gross profit, net profit, and operating profit. Let\u2019s unpack how to calculate each profit type.<\/p>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.reckon.com\/nz\/wp-content\/uploads\/2024\/05\/what-is-profit.png&#8221; alt=&#8221;What is profit?&#8221; title_text=&#8221;What Is Profit&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.25.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text admin_label=&#8221;Definition description + related terms&#8221; _builder_version=&#8221;4.27.4&#8243; header_2_font_size=&#8221;32px&#8221; hover_enabled=&#8221;0&#8243; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;26px&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>1. Gross profit<\/h2>\n<p>Gross profit is a calculation that only considers your cost of goods sold (COGS). So, the gross profit would be your profits after deducting the direct costs associated with the production and delivery of your goods or services. When you calculate gross profit vs net profit, you don\u2019t include every business <a href=\"https:\/\/www.reckon.com\/nz\/glossary\/expense\/\" data-wpil-monitor-id=\"12\">expense<\/a> nor taxes.<\/p>\n<p>Gross profit indicates that your business can make money.<\/p>\n<h2>Gross profit calculation<\/h2>\n<p>The gross profit formula is as follows:<\/p>\n<p><strong>Gross Profit = Revenue &#8211; COGS<\/strong><\/p>\n<h2>2. Net Profit<\/h2>\n<p>Net profit, or net income, is the profit your business makes after deducting all business expenses. While gross profit only considers your COGS, net profit deducts every single expense your business incurs in its entire operations\u2014from electricity to taxes.<\/p>\n<p>Net profit indicates what profit your business is making after income tax.<\/p>\n<h2>Net profit calculation<\/h2>\n<p>The net profit formula is as follows:<\/p>\n<p><strong>Net Profit = Revenue &#8211; Total Expenses<\/strong><\/p>\n<h2>3. Operating profit<\/h2>\n<p>In business ownership, operating profit is your gross profit but minus your operating costs and <a href=\"https:\/\/www.reckon.com\/nz\/small-business-resources\/financial-information\/what-is-depreciation\/\">depreciation<\/a>. Operating profit ignores any interest on loans. (Operating costs are things like electricity, rent, phone bills et cetera.)<\/p>\n<p>Knowing your operating profit figure is incredibly useful in understanding whether your business is profitable and healthy.<\/p>\n<h2>Operating profit calculation<\/h2>\n<p><strong>Operating Profit = Gross Profit &#8211; Operating Expenses<br \/><\/strong><\/p>\n<p><strong>See related terms<br \/><a href=\"https:\/\/www.reckon.com\/nz\/glossary\/gross-profit\/\">What is gross profit?<\/a><br \/><a href=\"https:\/\/www.reckon.com\/nz\/glossary\/net-profit\/\">What is net profit?<\/a><\/strong><br \/><strong><a href=\"https:\/\/www.reckon.com\/nz\/glossary\/net-profit\/\">How to calculate net profit<\/a><\/strong><\/p>\n<p>[\/et_pb_text][ba_social_share icon_bg=&#8221;#03002e&#8221; icon_padding=&#8221;10px|12px|10px|12px|true|true&#8221; layout=&#8221;classic&#8221; show_text=&#8221;off&#8221; btn_padding=&#8221;0px|0px|0px|0px|false|false&#8221; btn_bg_color=&#8221;RGBA(255,255,255,0)&#8221; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;50px||||false|false&#8221; custom_padding=&#8221;25px||||false|false&#8221; custom_css_before=&#8221;    content: %22SHARE THIS%22;||    font-size: 16px;||    font-weight: 700;||    line-height: 22px;||    letter-spacing: 0em;||    text-align: center;||    color: #ff5447;||    margin-bottom: 10px;||    display: inline-flex;||    position: absolute;||    margin-top: 10px;&#8221; border_width_top_main=&#8221;1px&#8221; border_color_top_main=&#8221;#e4e4e4&#8243; border_radii_icon=&#8221;on|5px|5px|5px|5px&#8221; global_colors_info=&#8221;{}&#8221; custom_css_before_last_edited=&#8221;off|desktop&#8221;][ba_social_share_child _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/ba_social_share_child][ba_social_share_child network_type=&#8221;facebook&#8221; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/ba_social_share_child][ba_social_share_child network_type=&#8221;linkedin&#8221; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/ba_social_share_child][ba_social_share_child network_type=&#8221;email&#8221; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/ba_social_share_child][\/ba_social_share][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p><!--TOC-->Your profit is the money you\u2019re left with after deducting your business expenses. When your business generates revenue and then accounts for all debts and outgoings, the cash you take home is your profit. However, it\u2019s not always such a simple calculation. There are three main types of profit: gross profit, net profit, and operating [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":278531,"menu_order":0,"template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"class_list":["post-264009","glo","type-glo","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What Is Profit? 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