{"id":8058,"date":"2024-11-08T14:01:58","date_gmt":"2024-11-08T04:01:58","guid":{"rendered":"https:\/\/www.reckon.com\/reckon-blog\/?p=8058"},"modified":"2026-01-06T11:55:53","modified_gmt":"2026-01-05T23:55:53","slug":"how-can-small-businesses-be-productive-and-profitable-during-the-holiday-season","status":"publish","type":"post","link":"https:\/\/www.reckon.com\/au\/blog\/how-can-small-businesses-be-productive-and-profitable-during-the-holiday-season\/","title":{"rendered":"How can small businesses be productive and profitable during the holiday season?"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row column_structure=”1_3,2_3″ _builder_version=”4.23″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” width=”100%” custom_padding=”||0px||false|false” locked=”off” global_colors_info=”{}”][et_pb_column type=”1_3″ module_class=”table-contents” _builder_version=”4.23″ background_color=”#f3f2f6″ custom_padding=”25px||25px||true|false” sticky_position=”top” sticky_limit_bottom=”section” sticky_position_tablet=”top” sticky_position_phone=”none” sticky_position_last_edited=”on|desktop” pac_dcm_carousel_specific_module_num=”0″ border_radii=”on|24px|24px|24px|24px” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text _builder_version=”4.23″ text_font=”||||||||” global_colors_info=”{}” background__hover_enabled=”on|desktop”][\/et_pb_text][\/et_pb_column][et_pb_column type=”2_3″ _builder_version=”4.16″ custom_padding=”|||” pac_dcm_carousel_specific_module_num=”0″ global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_text admin_label=”Intro” _builder_version=”4.27.4″ header_2_font_size=”32px” header_2_font_size_tablet=”30px” header_2_font_size_phone=”26px” header_2_font_size_last_edited=”on|tablet” global_colors_info=”{}”]<\/p>\n

As businesses prepare for the annual holiday, Aussies are spending less. ABS data shows a slowdown in household spending<\/a>. Coupled with economic factors like high interest rates, sticky inflation, and the RBA\u2019s rigid cash rate, small businesses will have to be smart moving into the new year.<\/p>\n

Nonetheless, November and December are still a time when Aussies open the purse strings. Here\u2019s how you can take advantage of the holiday season and set yourself up for success going into the new year.<\/p>\n

Consumer spending<\/h2>\n

This year, Aussies are projected to spend close to $70 billion during Black Friday and the lead-up to Christmas<\/a>. This should give small businesses the lift needed to start 2025 strong.<\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/www.reckon.com\/au\/wp-content\/uploads\/2024\/11\/Holiday-spending-2024.png” alt=”Holiday spending for 2024″ title_text=”Holiday Spending 2024″ align=”center” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text admin_label=”Text” _builder_version=”4.27.5″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n

With this in mind, small business owners still need a plan for the holiday season<\/a>. It isn\u2019t enough to hope the spending comes your way; businesses must always assess and review. As you get a closer look at your books, you\u2019ll start to get an idea of your finances and how to focus on your business growth<\/a>.<\/p>\n

What is the cost of profit for small businesses?<\/h2>\n

As you prepare for the holidays, it is important to note that extra revenue can also come with extra costs. This is just basic supply and demand, so the holiday season is a balancing act of revenue and operating costs.<\/p>\n

Here are some areas that small businesses should focus on when more money comes in:<\/p>\n