{"id":295628,"date":"2025-07-16T13:17:37","date_gmt":"2025-07-16T01:17:37","guid":{"rendered":"https:\/\/www.reckon.com\/au\/?p=295628"},"modified":"2025-07-16T13:17:49","modified_gmt":"2025-07-16T01:17:49","slug":"reckon-startup-cities-report-2025","status":"publish","type":"post","link":"https:\/\/www.reckon.com\/au\/blog\/reckon-startup-cities-report-2025\/","title":{"rendered":"Start Up Cities 2025 Report"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; da_disable_devices=&#8221;off|off|off&#8221; global_colors_info=&#8221;{}&#8221; da_is_popup=&#8221;off&#8221; da_exit_intent=&#8221;off&#8221; da_has_close=&#8221;on&#8221; da_alt_close=&#8221;off&#8221; da_dark_close=&#8221;off&#8221; da_not_modal=&#8221;on&#8221; da_is_singular=&#8221;off&#8221; da_with_loader=&#8221;off&#8221; da_has_shadow=&#8221;on&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.23&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; width=&#8221;100%&#8221; custom_padding=&#8221;||0px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; module_class=&#8221;table-contents&#8221; _builder_version=&#8221;4.23&#8243; background_color=&#8221;#f3f2f6&#8243; custom_padding=&#8221;25px||25px||true|false&#8221; sticky_position=&#8221;top&#8221; sticky_limit_bottom=&#8221;section&#8221; sticky_position_tablet=&#8221;top&#8221; sticky_position_phone=&#8221;none&#8221; sticky_position_last_edited=&#8221;on|desktop&#8221; pac_dcm_carousel_specific_module_num=&#8221;0&#8243; border_radii=&#8221;on|24px|24px|24px|24px&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.23&#8243; text_font=&#8221;||||||||&#8221; global_colors_info=&#8221;{}&#8221; background__hover_enabled=&#8221;on|desktop&#8221;][\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; pac_dcm_carousel_specific_module_num=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Intro&#8221; _builder_version=&#8221;4.27.4&#8243; header_2_font_size=&#8221;32px&#8221; hover_enabled=&#8221;0&#8243; header_2_font_size_tablet=&#8221;30px&#8221; header_2_font_size_phone=&#8221;26px&#8221; header_2_font_size_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>We have revisited our Startup City Campaign and updated our survey, identifying the top 50 cities in Australia where it is best to <a href=\"https:\/\/www.reckon.com\/au\/small-business-resources\/startup-cities\/\">start a new business<\/a>. Rankings have changed, cities have declined and improved, and a few surprises can be found in our Startup City report.<\/p>\n<h2>What\u2019s Included?<\/h2>\n<p>Our 2025 Startup City report analysed the 50 largest cities to determine which were the best for starting a business. To determine the best cities, we analysed several factors:<\/p>\n<ul>\n<li>Talent Pool<\/li>\n<li>Business Landscape<\/li>\n<li>Internet Speed<\/li>\n<li>Cost of Living<\/li>\n<\/ul>\n<p><strong>Talent pool<\/strong><br \/>As part of our survey, we analysed each city&#8217;s capacity for or access to a healthy talent pool. Many factors contributed to the ranking for talent pool, which ranged from access to young workers, unemployment rate, education, health, and median income.<\/p>\n<p><strong>Business Landscape<\/strong><br \/>The importance of a fertile business environment was a significant factor in determining a great startup city. The business landscape was assessed by analysing the density of businesses, their annual growth, and the survival rate of businesses in the city.<\/p>\n<p><strong>Internet Speed<\/strong><br \/>Internet speed is essential infrastructure for small businesses and can make or break the success of any startup. Our internet speed survey was weighted on download and upload speeds as well as latency.<\/p>\n<p><strong>Cost of Living<\/strong><br \/>The cost of living was our final factor in determining the ranking of our 2025 Startup City Report. Our scores for cost of living were weighed on weekly rent, monthly mortgages, transport costs and childcare.<\/p>\n<h2>What\u2019s Changed?<\/h2>\n<p>A lot has changed since our 2024 report, as there was significant movement in the top 50 rankings, particularly in the top 10.<\/p>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<iframe title=\"Top 10 places to start a business in Australia\" aria-label=\"Table\" id=\"datawrapper-chart-ZJgKG\" src=\"https:\/\/datawrapper.dwcdn.net\/ZJgKG\/5\/\" scrolling=\"no\" frameborder=\"0\" style=\"width: 0; min-width: 100% !important; border: none;\" height=\"710\" data-external=\"1\"><\/iframe><script type=\"text\/javascript\">!function(){\"use strict\";window.addEventListener(\"message\",function(a){if(void 0!==a.data[\"datawrapper-height\"]){var e=document.querySelectorAll(\"iframe\");for(var t in a.data[\"datawrapper-height\"])for(var r,i=0;r=e[i];i++)if(r.contentWindow===a.source){var d=a.data[\"datawrapper-height\"][t]+\"px\";r.style.height=d}}})}();<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p>The Biggest standout from this year is Canberra &#8211; Queanbeyan, jumping 31 spots to poll in the top 5 best places to start a business. The top spot was taken by the monumental improvement from Perth, which jumped 19 places to claim the number one spot as the best city to start a business.<\/p>\n<h2>What\u2019s Next?<\/h2>\n<p>Every year brings new changes to Australia\u2019s business landscape. This report demonstrates that significant changes can occur within 12 months. Check out where your city ranks and <a href=\"https:\/\/www.reckon.com\/au\/small-business-resources\/startup-cities\/\">download our report here<\/a>.<\/p>\n<p>[\/et_pb_text][ba_social_share icon_bg=&#8221;#03002e&#8221; icon_padding=&#8221;10px|12px|10px|12px|true|true&#8221; layout=&#8221;classic&#8221; show_text=&#8221;off&#8221; btn_padding=&#8221;0px|0px|0px|0px|false|false&#8221; btn_bg_color=&#8221;RGBA(255,255,255,0)&#8221; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;50px||||false|false&#8221; custom_padding=&#8221;25px||||false|false&#8221; custom_css_before=&#8221; content: %22SHARE THIS%22;|| font-size: 16px;|| font-weight: 700;|| line-height: 22px;|| letter-spacing: 0em;|| text-align: center;|| color: #ff5447;|| margin-bottom: 10px;|| display: inline-flex;|| position: absolute;|| margin-top: 10px;&#8221; border_width_top_main=&#8221;1px&#8221; border_color_top_main=&#8221;#e4e4e4&#8243; border_radii_icon=&#8221;on|5px|5px|5px|5px&#8221; global_colors_info=&#8221;{}&#8221; custom_css_before_last_edited=&#8221;off|desktop&#8221;][ba_social_share_child _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/ba_social_share_child][ba_social_share_child network_type=&#8221;facebook&#8221; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/ba_social_share_child][ba_social_share_child network_type=&#8221;linkedin&#8221; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/ba_social_share_child][ba_social_share_child network_type=&#8221;email&#8221; _builder_version=&#8221;4.23&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/ba_social_share_child][\/ba_social_share][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Reckon Startup Cities report is now out. Discover which city is the best place to start a new small business in Australia.<\/p>\n","protected":false},"author":36,"featured_media":295632,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<p><span style=\"font-weight: 400;\">Is your small business a great place to work? Reckon is! For 2024-2025, Great Place To Work has stamped its seal of approval and determined that Reckon is an industry leader in nurturing our employees and providing a safe workplace.<\/span><\/p><p><span style=\"font-weight: 400;\">So, who is Great Place To Work, and how did Reckon measure up?<\/span><\/p><h2><b>About Great Place to Work<\/b><\/h2><p><a href=\"https:\/\/greatplacetowork.com.au\/?gad_source=1&gclid=Cj0KCQjwrp-3BhDgARIsAEWJ6SzL7-F1-sV6Gkf5tnyw8uPrZuukbvrOGqWlj61-avphW_5hPrNI3F4aAmJ9EALw_wcB\"><span style=\"font-weight: 400;\">Great Place To Work<\/span><\/a><span style=\"font-weight: 400;\"> is an industry body that consults on workplace management and provides certifications for businesses of all sizes on their capacity to offer a great working environment.<\/span><\/p><p><span style=\"font-weight: 400;\">Great Place To Work has reviewed the workplace culture and practices of many Australian businesses and developed a model that determines what is average, to good or great place to work. They don't share this model, but they hint at a few key indicators that are considered, such as leadership, experience, culture, and performance.\u00a0<\/span><\/p><h2><b>How to make a good company culture<\/b><\/h2><p><span style=\"font-weight: 400;\">How the workplace thrives at Reckon starts with our Head of People & Culture, Jessica Morris. Here is what she had to say about our certification:<\/span><\/p><p><em><span style=\"font-weight: 400;\">I\u2019m absolutely thrilled to share that we\u2019ve been officially certified as a Great Place to Work! This recognition is a testament to the incredible culture we have here at Reckon. The team's dedication, authenticity, and camaraderie have been the driving force behind our success, and we can all be proud of it.\u00a0<\/span><\/em><\/p><p><em><span style=\"font-weight: 400;\">Reckon isn\u2019t your typical software company. We are smaller, close-knit, and share the same values you won\u2019t find in a bigger organisation. Everyone is encouraged to be themselves and given the opportunity to find success in their roles. It\u2019s a real privilege to work here.\u00a0<\/span><\/em><\/p><p><em><span style=\"font-weight: 400;\">I\u2019d like to give a big thank you to each of our employees for making our company a fantastic place. Together, we\u2019ll continue to build an environment where everyone has the opportunity to thrive and grow.<\/span><\/em><\/p><p><span style=\"font-weight: 400;\">So, how does Reckon stack up against the rest?\u00a0<\/span><\/p><p><img class=\"alignnone wp-image-7941\" src=\"https:\/\/www.reckon.com\/au\/wp-content\/uploads\/2024\/09\/Untitled-600-x-200-px-1-300x105.png\" alt=\"\" width=\"1086\" height=\"380\" \/><\/p><h2><b>How Reckon scored<\/b><\/h2><p><span style=\"font-weight: 400;\">So, what is the industry standard for a good workplace? Several factors contribute to a great workplace, but ultimately, it comes down to a shared company culture and values that management and employees agree on. Through Great Place To Work\u2019s modelling, <\/span><a href=\"https:\/\/greatplacetowork.com.au\/companies\/Reckon\/\"><span style=\"font-weight: 400;\">Reckon differentiates itself from the typical Aussie company<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p><p><span style=\"font-weight: 400;\">Although Great Place To Work doesn\u2019t provide access to their modelling, it shows where you scored best.<\/span><\/p><p><img class=\"alignnone wp-image-7946\" src=\"https:\/\/www.reckon.com\/reckon-blog\/wp-content\/uploads\/2024\/09\/Graph-300x200.png\" alt=\"\" width=\"810\" height=\"540\" \/><\/p><h3><b>Justice\u00a0<\/b><\/h3><p><span style=\"font-weight: 400;\">Our highest score was in justice, at <\/span><strong>96%<\/strong><span style=\"font-weight: 400;\">. Justice is the extent to which employees perceive management promotes inclusive behaviour and ensures fairness.<\/span><\/p><h3><b>Leadership behaviour<\/b><\/h3><p><span style=\"font-weight: 400;\">Our leadership group measured highly at <\/span><strong>93%<\/strong><span style=\"font-weight: 400;\">. Our employees agreed that Reckon's leadership behaviour resonated with Reckon's strategy and values.\u00a0<\/span><\/p><h3><b>Communication<\/b><\/h3><p><span style=\"font-weight: 400;\">Reckon employees responded with <\/span><strong>93%<\/strong><span style=\"font-weight: 400;\"> satisfaction with communication. This indicator looked at the two-way dialogue employees and management share in the workplace.<\/span><\/p><h3><b>Innovate<\/b><\/h3><p><span style=\"font-weight: 400;\">With a response of <\/span><strong>91%<\/strong><span style=\"font-weight: 400;\">, Reckon employees agreed that innovation was at the forefront of our values.\u00a0<\/span><\/p><h3><b>Engagement rate<\/b><\/h3><p><span style=\"font-weight: 400;\">Reckon employees measured <\/span><strong>90%<\/strong><span style=\"font-weight: 400;\"> for engagement rates. Reckon employees agreed they were more tuned into their work and more receptive to going above and beyond expectations.<\/span><\/p><h3><b>Collaboration and support<\/b><\/h3><p><span style=\"font-weight: 400;\">Reckon employees responded positively overall regarding collaboration and support. At<\/span> <strong>90%<\/strong><span style=\"font-weight: 400;\">, employees agreed that management was more willing to provide training opportunities, resources, and equipment to help them do their jobs better and encourage them.\u00a0<\/span><\/p><h3><b>Pride<\/b><\/h3><p><span style=\"font-weight: 400;\">At <\/span><strong>89%<\/strong><span style=\"font-weight: 400;\">, Reckon employees responded positively to the pride that they take in their work. This indicator shows that most Reckon employees were more fulfilled by their responsibilities than the average company.<\/span><\/p><h2><b>How to improve your workplace standards<\/b><\/h2><p><span style=\"font-weight: 400;\">Are you looking at ways to improve your small business's workplace? Reviewing your <\/span><a href=\"https:\/\/www.reckon.com\/au\/small-business-resources\/payroll-guide\/workforce-management\/\"><span style=\"font-weight: 400;\">workplace management<\/span><\/a><span style=\"font-weight: 400;\"> could set your business up for the future. Even the slightest change can improve workplace culture, keep employees happy, and attract the best staff to your small business.<\/span><\/p>","_et_gb_content_width":"","inline_featured_image":false,"_lmt_disableupdate":"no","_lmt_disable":"","footnotes":""},"categories":[345],"tags":[],"class_list":["post-295628","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-updates"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.5 (Yoast SEO v27.5) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Start Up Cities 2025 Report | Reckon Blog<\/title>\n<meta name=\"description\" content=\"The Reckon Startup Cities report is now out. Discover which city is the best place to start a new small business in Australia.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.reckon.com\/au\/blog\/reckon-startup-cities-report-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Start Up Cities 2025 Report | Reckon\" \/>\n<meta property=\"og:description\" content=\"The Reckon Startup Cities report is now out. 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