{"id":240851,"date":"2021-01-08T11:32:06","date_gmt":"2021-01-07T23:32:06","guid":{"rendered":"https:\/\/www.reckon.com\/au\/?page_id=240851"},"modified":"2024-01-16T15:53:50","modified_gmt":"2024-01-16T03:53:50","slug":"marketing-guide","status":"publish","type":"page","link":"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/","title":{"rendered":"Marketing Shoestring Ebook"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; admin_label=&#8221;HEADER&#8221; module_id=&#8221;header-plain&#8221; _builder_version=&#8221;4.16&#8243; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;120deg&#8221; background_color_gradient_stops=&#8221;#f3f6f9 0%|#DDE1E5 100%&#8221; background_color_gradient_start=&#8221;#f3f6f9&#8243; background_color_gradient_end=&#8221;#DDE1E5&#8243; background_enable_image=&#8221;off&#8221; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;100px||60px||false|false&#8221; custom_padding_tablet=&#8221;100px||50px||false|false&#8221; custom_padding_phone=&#8221;60px||20px||false|false&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; min_height__hover_enabled=&#8221;on|desktop&#8221;][et_pb_row use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;40px||||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0px||||false|false&#8221; pac_dcm_carousel_specific_module_num=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text content_tablet=&#8221;<\/p>\n<h1>Affordable and easy to use POS software<\/h1>\n<p>All the point of sale features you need to grow your small business.<\/p>\n<p>&#8221; content_phone=&#8221;<\/p>\n<h1>Affordable and easy to use POS software<\/h1>\n<p>All the point of sale features you need to grow your small business.<\/p>\n<p>&#8221; content_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;4.23.4&#8243; animation_direction=&#8221;left&#8221; motion_trigger_start=&#8221;top&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h1>Marketing Hacks<\/h1>\n<p>Here are 5 simple hacks for marketing your business on a shoestring budget. Download your free guide now.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; pac_dcm_carousel_specific_module_num=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.reckon.com\/au\/wp-content\/uploads\/2021\/01\/Guides-marketing-hacks.png&#8221; title_text=&#8221;Guides Marketing Hacks&#8221; align=&#8221;right&#8221; _builder_version=&#8221;4.16&#8243; custom_margin=&#8221;0px|0px|0px|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; pac_dcm_carousel_specific_module_num=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<script type=\"text\/javascript\" data-cfasync=\"false\">\n\/* <![CDATA[ *\/\nvar gform;gform||(document.addEventListener(\"gform_main_scripts_loaded\",function(){gform.scriptsLoaded=!0}),document.addEventListener(\"gform\/theme\/scripts_loaded\",function(){gform.themeScriptsLoaded=!0}),window.addEventListener(\"DOMContentLoaded\",function(){gform.domLoaded=!0}),gform={domLoaded:!1,scriptsLoaded:!1,themeScriptsLoaded:!1,isFormEditor:()=>\"function\"==typeof InitializeEditor,callIfLoaded:function(o){return!(!gform.domLoaded||!gform.scriptsLoaded||!gform.themeScriptsLoaded&&!gform.isFormEditor()||(gform.isFormEditor()&&console.warn(\"The use of gform.initializeOnLoaded() is deprecated in the form editor context and will be removed in Gravity Forms 3.1.\"),o(),0))},initializeOnLoaded:function(o){gform.callIfLoaded(o)||(document.addEventListener(\"gform_main_scripts_loaded\",()=>{gform.scriptsLoaded=!0,gform.callIfLoaded(o)}),document.addEventListener(\"gform\/theme\/scripts_loaded\",()=>{gform.themeScriptsLoaded=!0,gform.callIfLoaded(o)}),window.addEventListener(\"DOMContentLoaded\",()=>{gform.domLoaded=!0,gform.callIfLoaded(o)}))},hooks:{action:{},filter:{}},addAction:function(o,r,e,t){gform.addHook(\"action\",o,r,e,t)},addFilter:function(o,r,e,t){gform.addHook(\"filter\",o,r,e,t)},doAction:function(o){gform.doHook(\"action\",o,arguments)},applyFilters:function(o){return gform.doHook(\"filter\",o,arguments)},removeAction:function(o,r){gform.removeHook(\"action\",o,r)},removeFilter:function(o,r,e){gform.removeHook(\"filter\",o,r,e)},addHook:function(o,r,e,t,n){null==gform.hooks[o][r]&&(gform.hooks[o][r]=[]);var d=gform.hooks[o][r];null==n&&(n=r+\"_\"+d.length),gform.hooks[o][r].push({tag:n,callable:e,priority:t=null==t?10:t})},doHook:function(r,o,e){var t;if(e=Array.prototype.slice.call(e,1),null!=gform.hooks[r][o]&&((o=gform.hooks[r][o]).sort(function(o,r){return o.priority-r.priority}),o.forEach(function(o){\"function\"!=typeof(t=o.callable)&&(t=window[t]),\"action\"==r?t.apply(null,e):e[0]=t.apply(null,e)})),\"filter\"==r)return e[0]},removeHook:function(o,r,t,n){var e;null!=gform.hooks[o][r]&&(e=(e=gform.hooks[o][r]).filter(function(o,r,e){return!!(null!=n&&n!=o.tag||null!=t&&t!=o.priority)}),gform.hooks[o][r]=e)}});\n\/* ]]> *\/\n<\/script>\n\n                <div class='gf_browser_gecko gform_wrapper gform_legacy_markup_wrapper gform-theme--no-framework' data-form-theme='legacy' data-form-index='0' id='gform_wrapper_17' ><div id='gf_17' class='gform_anchor' tabindex='-1'><\/div><form method='post' enctype='multipart\/form-data'  id='gform_17'  action='\/au\/wp-json\/wp\/v2\/pages\/240851#gf_17' data-formid='17' novalidate> \r\n <input type='hidden' class='gforms-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/>\n                        <div class='gform-body gform_body'><ul id='gform_fields_17' class='gform_fields left_label form_sublabel_below description_below validation_below'><li id=\"field_17_4\" class=\"gfield gfield--type-text gfield--input-type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_4'>First name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_4' id='input_17_4' type='text' value='' class='large'     aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_17_1\" class=\"gfield gfield--type-email gfield--input-type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_1'>Email<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_1' id='input_17_1' type='email' value='' class='large'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/li><li id=\"field_17_2\" class=\"gfield gfield--type-text gfield--input-type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_2'>Business name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_2' id='input_17_2' type='text' value='' class='large'     aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_17_3\" class=\"gfield gfield--type-phone gfield--input-type-phone field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_3'>Phone<\/label><div class='ginput_container ginput_container_phone'><input name='input_3' id='input_17_3' type='tel' value='' class='large'    aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_17_5\" class=\"gfield gfield--type-select gfield--input-type-select gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_5'>Are you a Reckon customer?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_select'><select name='input_5' id='input_17_5' class='large gfield_select'    aria-required=\"true\" aria-invalid=\"false\" ><option value='Yes' >Yes<\/option><option value='No' >No<\/option><\/select><\/div><\/li><li id=\"field_17_6\" class=\"gfield gfield--type-turnstile gfield--input-type-turnstile gfield--width-full field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_turnstile'><div class=\"cf-turnstile\" id=\"cf-turnstile_17\" data-js-turnstile data-response-field-name=\"cf-turnstile-response_17\" data-theme=\"auto\" data-size=\"\" data-sitekey=\"0x4AAAAAAB9DV27_4-RoI16A\"><\/div><\/div><\/li><\/ul><\/div>\n        <div class='gform-footer gform_footer left_label'> <input type='submit' id='gform_submit_button_17' class='gform_button button' onclick='gform.submission.handleButtonClick(this);' data-submission-type='submit' value='Get the guide'  \/> \n            <input type='hidden' class='gform_hidden' name='gform_submission_method' data-js='gform_submission_method_17' value='postback' \/>\n            <input type='hidden' class='gform_hidden' name='gform_theme' data-js='gform_theme_17' id='gform_theme_17' value='legacy' \/>\n            <input type='hidden' class='gform_hidden' name='gform_style_settings' data-js='gform_style_settings_17' id='gform_style_settings_17' value='[]' \/>\n            <input type='hidden' class='gform_hidden' name='is_submit_17' value='1' \/>\n            <input type='hidden' class='gform_hidden' name='gform_submit' value='17' \/>\n            \n            <input type='hidden' class='gform_hidden' name='gform_currency' data-currency='AUD' value='XKCccfiFqsLd50ZjDevj4HCCWT2laFTkkSYslYRe7RzqDGin14VGq5bMYfmiIQgk5GiQRFdsBt3QpEhIwilgz5oPHDnEdL\/XlLm2M1bUxnH1Cn8=' \/>\n            <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' \/>\n            <input type='hidden' class='gform_hidden' name='state_17' value='WyJbXSIsImM4MTEyN2UyZWJmMzEwODI5YjUwNWQ0ZWNjNjhhNDJlIl0=' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_target_page_number_17' id='gform_target_page_number_17' value='0' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_source_page_number_17' id='gform_source_page_number_17' value='1' \/>\n            <input type='hidden' name='gform_field_values' value='' \/>\n            \n        <\/div>\n                        <\/form>\n                        <\/div><script type=\"text\/javascript\" data-cfasync=\"false\">\n\/* <![CDATA[ *\/\n gform.initializeOnLoaded( function() {gformInitSpinner( 17, 'https:\/\/www.reckon.com\/au\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery('#gform_ajax_frame_17').on('load',function(){var contents = jQuery(this).contents().find('*').html();var is_postback = contents.indexOf('GF_AJAX_POSTBACK') >= 0;if(!is_postback){return;}var form_content = jQuery(this).contents().find('#gform_wrapper_17');var is_confirmation = jQuery(this).contents().find('#gform_confirmation_wrapper_17').length > 0;var is_redirect = contents.indexOf('gformRedirect(){') >= 0;var is_form = form_content.length > 0 && ! is_redirect && ! is_confirmation;var mt = parseInt(jQuery('html').css('margin-top'), 10) + parseInt(jQuery('body').css('margin-top'), 10) + 100;if(is_form){jQuery('#gform_wrapper_17').html(form_content.html());if(form_content.hasClass('gform_validation_error')){jQuery('#gform_wrapper_17').addClass('gform_validation_error');} else {jQuery('#gform_wrapper_17').removeClass('gform_validation_error');}setTimeout( function() { \/* delay the scroll by 50 milliseconds to fix a bug in chrome *\/ jQuery(document).scrollTop(jQuery('#gform_wrapper_17').offset().top - mt); }, 50 );if(window['gformInitDatepicker']) {gformInitDatepicker();}if(window['gformInitPriceFields']) {gformInitPriceFields();}var current_page = jQuery('#gform_source_page_number_17').val();gformInitSpinner( 17, 'https:\/\/www.reckon.com\/au\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery(document).trigger('gform_page_loaded', [17, current_page]);window['gf_submitting_17'] = false;}else if(!is_redirect){var confirmation_content = jQuery(this).contents().find('.GF_AJAX_POSTBACK').html();if(!confirmation_content){confirmation_content = contents;}jQuery('#gform_wrapper_17').replaceWith(confirmation_content);jQuery(document).scrollTop(jQuery('#gf_17').offset().top - mt);jQuery(document).trigger('gform_confirmation_loaded', [17]);window['gf_submitting_17'] = false;wp.a11y.speak(jQuery('#gform_confirmation_message_17').text());}else{jQuery('#gform_17').append(contents);if(window['gformRedirect']) {gformRedirect();}}jQuery(document).trigger(\"gform_pre_post_render\", [{ formId: \"17\", currentPage: \"current_page\", abort: function() { this.preventDefault(); } }]);        if (event && event.defaultPrevented) {                return;        }        const gformWrapperDiv = document.getElementById( \"gform_wrapper_17\" );        if ( gformWrapperDiv ) {            const visibilitySpan = document.createElement( \"span\" );            visibilitySpan.id = \"gform_visibility_test_17\";            gformWrapperDiv.insertAdjacentElement( \"afterend\", visibilitySpan );        }        const visibilityTestDiv = document.getElementById( \"gform_visibility_test_17\" );        let postRenderFired = false;        function triggerPostRender() {            if ( postRenderFired ) {                return;            }            postRenderFired = true;            gform.core.triggerPostRenderEvents( 17, current_page );            if ( visibilityTestDiv ) {                visibilityTestDiv.parentNode.removeChild( visibilityTestDiv );            }        }        function debounce( func, wait, immediate ) {            var timeout;            return function() {                var context = this, args = arguments;                var later = function() {                    timeout = null;                    if ( !immediate ) func.apply( context, args );                };                var callNow = immediate && !timeout;                clearTimeout( timeout );                timeout = setTimeout( later, wait );                if ( callNow ) func.apply( context, args );            };        }        const debouncedTriggerPostRender = debounce( function() {            triggerPostRender();        }, 200 );        if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) {            const observer = new MutationObserver( ( mutations ) => {                mutations.forEach( ( mutation ) => {                    if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) {                        debouncedTriggerPostRender();                        observer.disconnect();                    }                });            });            observer.observe( document.body, {                attributes: true,                childList: false,                subtree: true,                attributeFilter: [ 'style', 'class' ],            });        } else {            triggerPostRender();        }    } );} ); \n\/* ]]> *\/\n<\/script>\n\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Marketing Hacks Here are 5 simple hacks for marketing your business on a shoestring budget. Download your free guide now.\n                <div class='gf_browser_gecko gform_wrapper gform_legacy_markup_wrapper gform-theme--no-framework' data-form-theme='legacy' data-form-index='0' id='gform_wrapper_17' ><div id='gf_17' class='gform_anchor' tabindex='-1'><\/div><form method='post' enctype='multipart\/form-data'  id='gform_17'  action='\/au\/wp-json\/wp\/v2\/pages\/240851#gf_17' data-formid='17' novalidate> \r\n <input type='hidden' class='gforms-pum' value='{\"closepopup\":false,\"closedelay\":0,\"openpopup\":false,\"openpopup_id\":0}' \/>\n                        <div class='gform-body gform_body'><ul id='gform_fields_17' class='gform_fields left_label form_sublabel_below description_below validation_below'><li id=\"field_17_4\" class=\"gfield gfield--type-text gfield--input-type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_4'>First name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_4' id='input_17_4' type='text' value='' class='large'     aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_17_1\" class=\"gfield gfield--type-email gfield--input-type-email gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_1'>Email<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_email'>\n                            <input name='input_1' id='input_17_1' type='email' value='' class='large'    aria-required=\"true\" aria-invalid=\"false\"  \/>\n                        <\/div><\/li><li id=\"field_17_2\" class=\"gfield gfield--type-text gfield--input-type-text gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_2'>Business name<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_text'><input name='input_2' id='input_17_2' type='text' value='' class='large'     aria-required=\"true\" aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_17_3\" class=\"gfield gfield--type-phone gfield--input-type-phone field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_3'>Phone<\/label><div class='ginput_container ginput_container_phone'><input name='input_3' id='input_17_3' type='tel' value='' class='large'    aria-invalid=\"false\"   \/><\/div><\/li><li id=\"field_17_5\" class=\"gfield gfield--type-select gfield--input-type-select gfield_contains_required field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><label class='gfield_label gform-field-label' for='input_17_5'>Are you a Reckon customer?<span class=\"gfield_required\"><span class=\"gfield_required gfield_required_asterisk\">*<\/span><\/span><\/label><div class='ginput_container ginput_container_select'><select name='input_5' id='input_17_5' class='large gfield_select'    aria-required=\"true\" aria-invalid=\"false\" ><option value='Yes' >Yes<\/option><option value='No' >No<\/option><\/select><\/div><\/li><li id=\"field_17_6\" class=\"gfield gfield--type-turnstile gfield--input-type-turnstile gfield--width-full field_sublabel_below gfield--no-description field_description_below field_validation_below gfield_visibility_visible\"  ><div class='ginput_container ginput_container_turnstile'><div class=\"cf-turnstile\" id=\"cf-turnstile_17\" data-js-turnstile data-response-field-name=\"cf-turnstile-response_17\" data-theme=\"auto\" data-size=\"\" data-sitekey=\"0x4AAAAAAB9DV27_4-RoI16A\"><\/div><\/div><\/li><\/ul><\/div>\n        <div class='gform-footer gform_footer left_label'> <input type='submit' id='gform_submit_button_17' class='gform_button button' onclick='gform.submission.handleButtonClick(this);' data-submission-type='submit' value='Get the guide'  \/> \n            <input type='hidden' class='gform_hidden' name='gform_submission_method' data-js='gform_submission_method_17' value='postback' \/>\n            <input type='hidden' class='gform_hidden' name='gform_theme' data-js='gform_theme_17' id='gform_theme_17' value='legacy' \/>\n            <input type='hidden' class='gform_hidden' name='gform_style_settings' data-js='gform_style_settings_17' id='gform_style_settings_17' value='[]' \/>\n            <input type='hidden' class='gform_hidden' name='is_submit_17' value='1' \/>\n            <input type='hidden' class='gform_hidden' name='gform_submit' value='17' \/>\n            \n            <input type='hidden' class='gform_hidden' name='gform_currency' data-currency='AUD' value='14LMR\/YSaMHtx+GhIAZDltWBDNPCFPN74tRWqJSxBi86rSwZxxUIOZH5A5oc2e8zeqeKVgdaYXtitNwzUp99L5W\/E\/DN+WfqeKPbGfbi8fCM7xU=' \/>\n            <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' \/>\n            <input type='hidden' class='gform_hidden' name='state_17' value='WyJbXSIsImM4MTEyN2UyZWJmMzEwODI5YjUwNWQ0ZWNjNjhhNDJlIl0=' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_target_page_number_17' id='gform_target_page_number_17' value='0' \/>\n            <input type='hidden' autocomplete='off' class='gform_hidden' name='gform_source_page_number_17' id='gform_source_page_number_17' value='1' \/>\n            <input type='hidden' name='gform_field_values' value='' \/>\n            \n        <\/div>\n                        <\/form>\n                        <\/div><script type=\"text\/javascript\" data-cfasync=\"false\">\n\/* <![CDATA[ *\/\n gform.initializeOnLoaded( function() {gformInitSpinner( 17, 'https:\/\/www.reckon.com\/au\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery('#gform_ajax_frame_17').on('load',function(){var contents = jQuery(this).contents().find('*').html();var is_postback = contents.indexOf('GF_AJAX_POSTBACK') >= 0;if(!is_postback){return;}var form_content = jQuery(this).contents().find('#gform_wrapper_17');var is_confirmation = jQuery(this).contents().find('#gform_confirmation_wrapper_17').length > 0;var is_redirect = contents.indexOf('gformRedirect(){') >= 0;var is_form = form_content.length > 0 && ! is_redirect && ! is_confirmation;var mt = parseInt(jQuery('html').css('margin-top'), 10) + parseInt(jQuery('body').css('margin-top'), 10) + 100;if(is_form){jQuery('#gform_wrapper_17').html(form_content.html());if(form_content.hasClass('gform_validation_error')){jQuery('#gform_wrapper_17').addClass('gform_validation_error');} else {jQuery('#gform_wrapper_17').removeClass('gform_validation_error');}setTimeout( function() { \/* delay the scroll by 50 milliseconds to fix a bug in chrome *\/ jQuery(document).scrollTop(jQuery('#gform_wrapper_17').offset().top - mt); }, 50 );if(window['gformInitDatepicker']) {gformInitDatepicker();}if(window['gformInitPriceFields']) {gformInitPriceFields();}var current_page = jQuery('#gform_source_page_number_17').val();gformInitSpinner( 17, 'https:\/\/www.reckon.com\/au\/wp-content\/plugins\/gravityforms\/images\/spinner.svg', true );jQuery(document).trigger('gform_page_loaded', [17, current_page]);window['gf_submitting_17'] = false;}else if(!is_redirect){var confirmation_content = jQuery(this).contents().find('.GF_AJAX_POSTBACK').html();if(!confirmation_content){confirmation_content = contents;}jQuery('#gform_wrapper_17').replaceWith(confirmation_content);jQuery(document).scrollTop(jQuery('#gf_17').offset().top - mt);jQuery(document).trigger('gform_confirmation_loaded', [17]);window['gf_submitting_17'] = false;wp.a11y.speak(jQuery('#gform_confirmation_message_17').text());}else{jQuery('#gform_17').append(contents);if(window['gformRedirect']) {gformRedirect();}}jQuery(document).trigger(\"gform_pre_post_render\", [{ formId: \"17\", currentPage: \"current_page\", abort: function() { this.preventDefault(); } }]);        if (event && event.defaultPrevented) {                return;        }        const gformWrapperDiv = document.getElementById( \"gform_wrapper_17\" );        if ( gformWrapperDiv ) {            const visibilitySpan = document.createElement( \"span\" );            visibilitySpan.id = \"gform_visibility_test_17\";            gformWrapperDiv.insertAdjacentElement( \"afterend\", visibilitySpan );        }        const visibilityTestDiv = document.getElementById( \"gform_visibility_test_17\" );        let postRenderFired = false;        function triggerPostRender() {            if ( postRenderFired ) {                return;            }            postRenderFired = true;            gform.core.triggerPostRenderEvents( 17, current_page );            if ( visibilityTestDiv ) {                visibilityTestDiv.parentNode.removeChild( visibilityTestDiv );            }        }        function debounce( func, wait, immediate ) {            var timeout;            return function() {                var context = this, args = arguments;                var later = function() {                    timeout = null;                    if ( !immediate ) func.apply( context, args );                };                var callNow = immediate && !timeout;                clearTimeout( timeout );                timeout = setTimeout( later, wait );                if ( callNow ) func.apply( context, args );            };        }        const debouncedTriggerPostRender = debounce( function() {            triggerPostRender();        }, 200 );        if ( visibilityTestDiv && visibilityTestDiv.offsetParent === null ) {            const observer = new MutationObserver( ( mutations ) => {                mutations.forEach( ( mutation ) => {                    if ( mutation.type === 'attributes' && visibilityTestDiv.offsetParent !== null ) {                        debouncedTriggerPostRender();                        observer.disconnect();                    }                });            });            observer.observe( document.body, {                attributes: true,                childList: false,                subtree: true,                attributeFilter: [ 'style', 'class' ],            });        } else {            triggerPostRender();        }    } );} ); \n\/* ]]> *\/\n<\/script>\n<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":539,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"difl_page_category":[],"class_list":["post-240851","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>5 Low Budget Marketing Hacks | Marketing Ebook | Reckon<\/title>\n<meta name=\"description\" content=\"Marketing eBook - 5 low budget hacks to market your business better. Perfect for small business owners. Download now for free!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Shoestring Ebook | Reckon\" \/>\n<meta property=\"og:description\" content=\"Marketing eBook - 5 low budget hacks to market your business better. Perfect for small business owners. Download now for free!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/\" \/>\n<meta property=\"og:site_name\" content=\"Reckon\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/reckonhq\/\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-16T03:53:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.reckon.com\/au\/wp-content\/uploads\/2024\/05\/Short-Logo.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@ReckonHQ\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/small-business-resources\\\/marketing-guide\\\/\",\"url\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/small-business-resources\\\/marketing-guide\\\/\",\"name\":\"5 Low Budget Marketing Hacks | Marketing Ebook | Reckon\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/#website\"},\"datePublished\":\"2021-01-07T23:32:06+00:00\",\"dateModified\":\"2024-01-16T03:53:50+00:00\",\"description\":\"Marketing eBook - 5 low budget hacks to market your business better. Perfect for small business owners. Download now for free!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/small-business-resources\\\/marketing-guide\\\/#breadcrumb\"},\"inLanguage\":\"en-AU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.reckon.com\\\/au\\\/small-business-resources\\\/marketing-guide\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/small-business-resources\\\/marketing-guide\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Small Business Resources\",\"item\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/small-business-resources\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing Shoestring Ebook\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/#website\",\"url\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/\",\"name\":\"Reckon\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-AU\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/#organization\",\"name\":\"Reckon\",\"url\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-AU\",\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/reckon-logo-yoast.png\",\"contentUrl\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/wp-content\\\/uploads\\\/2024\\\/05\\\/reckon-logo-yoast.png\",\"width\":300,\"height\":237,\"caption\":\"Reckon\"},\"image\":{\"@id\":\"https:\\\/\\\/www.reckon.com\\\/au\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/reckonhq\\\/\",\"https:\\\/\\\/x.com\\\/ReckonHQ\",\"https:\\\/\\\/www.instagram.com\\\/reckonhq\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/reckon\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/Reckonltd\\\/\",\"https:\\\/\\\/en.wikipedia.org\\\/wiki\\\/Reckon_(company)\"]}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"5 Low Budget Marketing Hacks | Marketing Ebook | Reckon","description":"Marketing eBook - 5 low budget hacks to market your business better. Perfect for small business owners. Download now for free!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/","og_locale":"en_US","og_type":"article","og_title":"Marketing Shoestring Ebook | Reckon","og_description":"Marketing eBook - 5 low budget hacks to market your business better. Perfect for small business owners. Download now for free!","og_url":"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/","og_site_name":"Reckon","article_publisher":"https:\/\/www.facebook.com\/reckonhq\/","article_modified_time":"2024-01-16T03:53:50+00:00","og_image":[{"width":800,"height":800,"url":"https:\/\/www.reckon.com\/au\/wp-content\/uploads\/2024\/05\/Short-Logo.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_site":"@ReckonHQ","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/","url":"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/","name":"5 Low Budget Marketing Hacks | Marketing Ebook | Reckon","isPartOf":{"@id":"https:\/\/www.reckon.com\/au\/#website"},"datePublished":"2021-01-07T23:32:06+00:00","dateModified":"2024-01-16T03:53:50+00:00","description":"Marketing eBook - 5 low budget hacks to market your business better. Perfect for small business owners. Download now for free!","breadcrumb":{"@id":"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/#breadcrumb"},"inLanguage":"en-AU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.reckon.com\/au\/small-business-resources\/marketing-guide\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Small Business Resources","item":"https:\/\/www.reckon.com\/au\/small-business-resources\/"},{"@type":"ListItem","position":2,"name":"Marketing Shoestring Ebook"}]},{"@type":"WebSite","@id":"https:\/\/www.reckon.com\/au\/#website","url":"https:\/\/www.reckon.com\/au\/","name":"Reckon","description":"","publisher":{"@id":"https:\/\/www.reckon.com\/au\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.reckon.com\/au\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-AU"},{"@type":"Organization","@id":"https:\/\/www.reckon.com\/au\/#organization","name":"Reckon","url":"https:\/\/www.reckon.com\/au\/","logo":{"@type":"ImageObject","inLanguage":"en-AU","@id":"https:\/\/www.reckon.com\/au\/#\/schema\/logo\/image\/","url":"https:\/\/www.reckon.com\/au\/wp-content\/uploads\/2024\/05\/reckon-logo-yoast.png","contentUrl":"https:\/\/www.reckon.com\/au\/wp-content\/uploads\/2024\/05\/reckon-logo-yoast.png","width":300,"height":237,"caption":"Reckon"},"image":{"@id":"https:\/\/www.reckon.com\/au\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/reckonhq\/","https:\/\/x.com\/ReckonHQ","https:\/\/www.instagram.com\/reckonhq\/","https:\/\/www.linkedin.com\/company\/reckon\/","https:\/\/www.youtube.com\/user\/Reckonltd\/","https:\/\/en.wikipedia.org\/wiki\/Reckon_(company)"]}]}},"_links":{"self":[{"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/pages\/240851","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/comments?post=240851"}],"version-history":[{"count":0,"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/pages\/240851\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/pages\/539"}],"wp:attachment":[{"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/media?parent=240851"}],"wp:term":[{"taxonomy":"difl_page_category","embeddable":true,"href":"https:\/\/www.reckon.com\/au\/wp-json\/wp\/v2\/difl_page_category?post=240851"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}